Digital Marketing Coordinator

About Hyden

Embark on a transformative journey with Hyden! Rooted in the art of storytelling, strategic positioning, and compelling messaging, our small but passionate team has been a beacon for Barrie’s businesses since 2019. Evolving from a catalyst for local businesses’ online presence, we’ve become a close-knit design and marketing team. Our offerings span website development, graphic design, marketing, and advertising across diverse platforms.

Position Overview

We’re seeking a dynamic Digital Marketing Coordinator with expertise in SEO, social media, and email marketing to join our team. In this role, you will be the driving force behind our digital initiatives, coordinating marketing efforts, shaping online presence, and ensuring our clients’ success through multiple channels.

Responsibilities

• Collaborate with the marketing team to execute and optimize SEO strategies, enhancing online visibility and search engine rankings.
• Curate engaging content for our social media platforms, spanning posts, graphics, and videos, to foster audience engagement.
• Monitor and analyze social media trends, engagement metrics, and discussions, refining our social media strategy iteratively.
• Assist in planning and executing paid social media advertising campaigns, elevating brand recognition and driving conversions.
• Coordinate email marketing campaigns, including content creation and campaign management.
• Play a pivotal role in coordinating marketing efforts across various projects, ensuring seamless integration.
• Conduct thorough keyword research and analysis to identify avenues for content optimization and improved search rankings.
• Stay informed about industry trends and algorithm shifts, ensuring the ongoing effectiveness of our SEO, social media, and email approaches.
• Leverage analytics tools to monitor, evaluate, and report on the performance of SEO, social media, and email campaigns.

Qualifications

• Previous experience in digital marketing, including SEO, social media management, email marketing, or related roles, is highly advantageous.
• Strong grasp of SEO best practices, keyword research, and content optimization.
• Proficiency in managing social media platforms and crafting effective paid social media campaigns.
• Familiarity with email marketing platforms and best practices for crafting engaging campaigns.
• Excellent written and verbal communication skills to curate engaging content and interact with our audience.
• Sharp analytical mindset with the ability to glean insights from data, refining strategies accordingly.
• Self-motivated with the ability to manage tasks within a remote work setup.
• Familiarity with graphic design principles and tools is a plus.
• Experience with remote collaboration tools and platforms is beneficial.

Benefits

• Competitive part-time hourly rate of $19 for 16 hours per week, with potential for future growth into a full-time role.
• Fully remote work arrangement, fostering flexibility and work-life balance.
• Opportunity to play a pivotal role in our innovative marketing strategies, with potential for rapid advancement as our client base expands.
• Gain hands-on experience in SEO, social media advertising, email marketing, and diverse dimensions of marketing.
• Thrive in a collaborative and supportive team environment, where your insights and skills are valued.

Join Us

Drive Hyden’s ongoing success by becoming an integral part of our dynamic marketing initiatives. If you’re a versatile and motivated individual with a passion for SEO, social media, email marketing, and marketing coordination, we invite you to apply. Join our creative, growth-oriented small team today and embark on a journey of professional development and fulfillment with Hyden!