Create an inviting and warm atmosphere
Our goal with On The Mend Therapy was to create a more relaxing experience. This meant switching to calmer earth tones, and guiding the viewer throughout the website. Originally, the client used orange as a call to action colour. However, orange is often associated with junk mail. Therefore, we switched this out for tan and maroon.
The main menu was designed specifically to focus on the key concerns a viewer might have. From questions (FAQ), to Covid-19, to everything in-between. The end result is a very friendly, and inviting, unisex experience.